I am part of the Client Team and work with an exciting variety of FMCG clients - from yoghurt to chocolate! I support clients to ensure that they get the most from shopper; working to plan, book, manage and evaluate campaigns.
A quick Q&A with Rebecca
How do you best demonstrate one of the Capture Values?
Stay Hungry – There’s always more to learn and questions to ask (especially as a fairly new member of the team!)
What’s the biggest thing you’ve learnt about shopper?
The insane number of media touchpoints in and out of store and the ways in which we can measure their success!
What are you known for around the office?
My love of croissants.
If you were a piece of shopper media, what would you be and why?
Sampling – love a freebie!