Hashim Malik

Senior Finance Executive

I am responsible for processing all our invoices into the purchase ledger and employee expenses.


A quick Q&A with Hash

How do you best demonstrate one of the Capture values?

Stay Hungry – Always wanting to learn more and putting learnt theory into practice

What’s the biggest thing you’ve learnt about shopper?

It is everywhere!!

What are you known for around the office?

Chasing down people for expenses….

If you were a piece of shopper media, what would you be and why?

A shelf talker – it is all about the finer details!

Recent posts

Design to disrupt: Best practice for shopper marketing creative

The key to communicating effectively in the shopper context is designing to disrupt...

Adapting campaigns to suit the shopping mission not just store format

Shopper marketers need to focus less on store format and more on shopping missions...

Reinforcing brand value in the rise of the threat from own label

With shoppers increasingly choosing own label products, brands are having to fight harder than ever for consideration.

Shopper: So much more than cardboard in store…

The shopper media opportunities available to FMCG brands have doubled in the last 5 years alone.