I am part of the creative team. Coming up with ideas and how to make them look good is what I do.
A quick Q&A with Jodie
What’s the biggest thing you’ve learnt about shopper?
The same POS can have a variety of names, just to keep briefs interesting.
What are you known for around the office?
As the new person in Creative?! But I probably will be known as the person who’s always planning a holiday or a weekend escape.
If you were a piece of shopper media, what would you be and why?
Sampling or experiential activation. Expensive but efficient!