{

Capture has felt like an extension of the Alpro Shopper Team, helping to ensure extensive activity across all the major mults in alignment with our ATL campaign.

The team were efficient in activating a lot of media consistently, whilst also tailoring for specific retailer needs. The planning showed a lot of thought and rigour, and Capture provided some useful challenges to the team based on their wider FMCG experience.

​

Scott King, Shopper Marketing Manager, Alpro

}