We use a combination of audience + location + performance data to plan more efficient campaigns


Audience, location, creative and purchase


Audience, location and creative

Proximity OOH

Roadside, premium digital, transport and shopping centres

And measuring the sales impact of every campaign

We are able to AB test every Amplifier™ campaign using EPOS data to measure the sales uplift and return on investment. We apply a consistent methodology to every PCA to allow comparisons across channels, activities and media owners.

Findings are delivered back quickly to ensure fast learning.


Why Amplifier?

The media landscape has fragmented, causing a huge profileration in the number of media channels available.

There is a disconnect in the marketing planning process. often due to the structures inside most FMCGs.

Media agencies miss a critical piece of the puzzle, connecting brand advertising to the point of purchase.

The ability to robustly measure performance consistently across all channels through our test vs control methodology.


Want to brief us?


We deliver an end-to-end service, helping brands get the most out of shopper media. Get in touch to have a chat with our team.

Find us

22a Leathermarket Street

London, SE1 3HP

T: 020 3553 5555

E: hello@capturemarketing.co.uk

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