What is your favourite Capture campaign and why?
Our Toblerone till dividers – a classic Capture anecdote that perfectly sums up how we Stay Foolish.
How do you best demonstrate one of the Capture values?
Stay Hungry – When trying something new I like to be thrown in the deep end, it’s the best way to learn!
What’s the biggest thing you’ve learnt about shopper?
You can spend all the money in the world on a great ATL campaign, but it can’t always compete with some well executed shopper media.
What are you known for around the office?
My beard, my spreadsheets and that I supposedly control the money!
If you were a piece of shopper media, what would you be and why?
Entrance Gates – Because I’m the best at what I do 😉