We were started back in 2008 by our founders Matt and Joel.

The two of them were working for dunnhumby when they saw an opportunity to transform the shopper media industry. With just £1000 between them and set up in Matt’s bedroom for an office, they launched Capture.

We have had a few homes since then, growing from a team of two to over sixty people across multiple locations. We’ve broken ground with both retailers and brands to build co-marketing campaigns that create tangible commercial value. We are Capture and our mission is to transform shopper media.


Matt Lee

Director and Co-Founder

What do you do? 

I oversee our whole Capture business but also have a specific focus is on the commercials. I work very closely with all teams to ensure we’ve providing great value for our clients across all our services, in particular, media buying.

What do you love most about working at Capture? 

Everyone’s commitment to our vision to transform the category, empowering brands not only to justify their choices but also to grow their investment in retailers and channels that work for them.

What do you love most about working at Capture?

Doing something that is genuinely market changing is exciting. It means that every day is challenging yet incredibly rewarding. No time for clock watching!

What has been your proudest moment while working here?

Watching the company grow exponentially since co-founding it in 2008. We wanted to set up an agency that would offer something that simply didn’t exist at the time, and today Capture are the experts in planning, buying, implementing and evaluating shopper media campaigns for FMCG brands.

What are you known for in the office?

My fashionably eccentric wardrobe & loving the Rolling Stones!


the team